Why Should You Focus on Mobile Development?

Developing a website for mobile is often widely recommended, be it for any business. In this article, we would take a look at some of the points that make a strong case for the need to focus on mobile development in the 21st century.

1. Most People Browse on Mobile

Today, a staggering number of people browse the internet on their mobile phones. According to studies, about 85% of internet users browse on their mobile phones. The number is expected to grow in the future, till the time when only a minuscule amount of people will browse on their desktops.

Since most of your audience is browsing on mobile, you need to give the right user experience. Most modern-day web design platforms ensure that your website looks proper on mobile as well.

However, being ‘proper’ wouldn’t be enough, you need to stun them with your design. Everything on your website – the text, images, menus, buttons, etc. should look great on mobile. This is where custom mobile development would help you design a website that gives the desirable website for your business.

2. People Search for Local Businesses on their Mobile

If you run a local business, then mobile development will have a direct impact on your revenues. How is that? Well, most people today search for small local businesses on their mobile. When we think about it, it all seems quite natural nowadays.

Consider an example. A person is in the mood for some coffee after work or looking to buy fresh flowers. In most cases, they would not switch on their computer to search for such stores. They would just take their phone out. Now, if your website is not properly accessible on mobile, then they would probably go to one of your competitors. So, if you don’t want that, you would need to get in touch with a professional web designing company and get their services to ensure your website is mobile-friendly.

3. You Will Get Better Ranks on Search Engines

In today’s competitive world, getting visibility on the internet is not easy. One of the most effective ways to do that would be to get a better rank on search engines like Google. Now, to get a higher rank on such search engines, your website needs to have a lot of things working in its favor. One of the biggest factors is the mobile-friendliness of the website. If your website is not mobile-friendly, then search engines will not give you a higher rank even if it scores high on all the other parameters. In some cases, you might even get penalized which might prevent you from getting featured on the search results at all. So, if you want better visibility on search engines, then you would need to focus on mobile website design for your business.

4. Allow You to Sell More Products Online

Having a mobile-friendly website would also help you to sell more stuff online. Today, one of the eCommerce on mobile has increased in leaps and bounds over the past few years. Some of the biggest online retailers report that they sell a significant volume of merchandise to mobile customers. So, if you want a piece of that pie, then you would need to make your website mobile-friendly and integrate mobile commerce features into your website.

Today most online shopping platforms like Shopify and WooCommerce have mobile-friendly features but to ensure that they work on your website, you would need to get in touch with a professional web design company and get specialized solutions for mobile website design and set up mobile commerce features into your mobile website

5. Helps You to Get More Leads

This is something that most businesses often ignore. Your website, if used correctly, can generate a good deal of leads. Now, when you are optimizing your website for leads, making it mobile-friendly, will increase your chances of getting more leads. Reports show that mobile-friendly websites can generate significantly more leads. This is because people interact more freely with a mobile-friendly website and they will be more interested in businesses that have a smart mobile website. So, this is another reason why you should invest in mobile web design.

6. Establishes Your Brand

Last but not the least, having a smart mobile website will have a good deal of impact on creating a brand for your business. The perception of businesses that have a mobile-friendly website is largely positive and since they can engage more freely with your business, they have a better probability of returning to your website and buying again. This would help you build a loyal customer base and hence you would be able to build a strong brand on the back of a strong relationship with the customer. Most of the brands, even the ones from small local businesses, have established themselves as customer favorite by just spending a little time on designing a mobile-friendly website.

So, these are some of the reasons why you should focus on mobile development. Now, to get the right benefits, it is important that you get in touch with a professional website design company that has a good deal of expertise in designing mobile websites as well as mobile applications which would truly help you get all the benefits of having an online presence. So, get in touch with a professional website design company and get the benefits of having a mobile-friendly website

About Strive System Webtech

Strive System Webtech is a professional website design company, offering advanced website design solutions. Over the years, we have helped small as well as large businesses across the US as well as in different parts of the world. Our team of experts will not only help you design a mobile-friendly website but also help you design mobile apps that would help you reach out to a wider audience. So, if you want to reach out to your audience on mobile, get in touch with us and let us help you make the desired impact.

To make an inquiry, fill out the form below